Financial Justification for Partners and Resellers

City Telecom is very flexible with its partners and resellers. When signing up as a City Telecom reseller or partner, all of the details surrounding our services and the payments to our partner or reseller will be discussed and mutually agreed keeping to a customer centric approach for all business dealings.

The financial justifications to join City Telecom include:

• Increased revenue from your current customers
• Increased revenue from your existing vertical markets
• Establish new revenue in new vertical markets
• Establish new ongoing revenue streams from new vertical markets
• Reduce the cost of sales and marketing to new verticals
• Reduce the Cost of Sale for acquiring new customers  
• Reduce the cost of bringing on new products and services into your company
• Reduce the cost of Training for new products and services
• Reduce the cost of support and maintenance for new and existing customers 

Regarding how much City Telecom will pay you as a reseller or partner depends upon the two major considerations:

1) City Telecom's involvement which impacts the cost of sale
2) The amount of reoccurring revenue over time

Below are some of the criteria we use to measure the value of the deal initially, and over time.

• Introduction of new business via your own efforts (only)
• Use of City Telecom staff to help win the new business
• The initial deal size
• The reoccurring revenue over a define length of time
• Ongoing support costs from the deal
• Could the new referral benefit City Telecom in some other manner
• Would uplifts and cross selling be possible
• Goals and targets relating to revenue and market penetration

Please call us to set up a meeting so we can discuss the revenue you would like to realistically achieve on a monthly basis, and your ideas for a partnership or reseller arrangement going forward.

Alternatively, please email us at marketing@citytelecom.co.uk. We look forward to hearing from you.

 

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